Sunday, 16 May 2010

How does a stakeholder orientation affect honesty and fairness?

In general,
any firm that truly pursues a stakeholder orientation will be much more likely to honestly and
fairly in everything that it does.

In order to see why this is so, let us
first look at what a stakeholder orientation is.  This is a commitment on the part of the firm
to take into account the needs of all its stakeholders when it is deciding what to do.  That
means that it will think about what its owners need, but it will also think about the needs of
its customers, its suppliers, and...

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