What techniques do Snowball and Napoleon use in Animal Farm in their struggle for power?

is more
preoccupied with implementing plans to make the farm successful than he is with any design to
become the sole leader. He organizes the animals into "Animal Committees," such as
"the Egg Production Committee for the hens . . . [and] the Winter Wool Movement for the
sheep." Snowball also teaches the other animals how to read and write; in only a few
months, "every animal on the farm was literate to some degree." He reduces the Seven
Commandments to just one ("Four legs good, two legs bad'), to make it easier for the other
animals to understand Animalism.

He also leads the Battle of the Cowshed,
and employs his understanding of tactics to carry the animals to victory. After the battle, he
then draws up plans for the windmill and explains to the other animals that a windmill would be
able to power a dynamo. He explains that this dynamo could then provide electric machinery to do
the animals' work for them and produce electricity for light and heat in the winter.
Snowball...