Ethos,
pathos, and logos refer to href="https://louisville.edu/writingcenter/for-students-1/handouts-and-resources/handouts-1/logos-ethos-pathos-kairos">three
modes of persuasion, or persuasive appeals. They deal with the manner in which a
speaker (or author) tries to draw their audience toward their point of view.
Briefly, ethos appeals to the ethics, or moral standards, of the reader. This is when
speakers suggest reasons why they can be trusted and relied upon.
Ex: That
teacher has never had a student fail their final exams, and he always speaks kindly to
students.
Pathos appeals to the listener's emotions, or feelings:
Ex: Don't be the only student who fails the exam; study, because you
can pass the test!
Logos appeals to the logic of the
listeners:
Ex: Over 50% of consumers agree that this new product is the most
comfortable pillow in our modern world.
began his speaking career as
fugitive slave, meaning a slave who had run away to the north. His mother was a slave and his
father was an unknown white man. He was raised by his grandparents and was estimated to be 23
years old when he...
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