Why did Hawthorne chose Puritan New England as the setting for The Scarlet Letter? Does that location help him get his main message across?

Puritanism
is characterized by the advocation of purity, piety, and conservativism.  The Puritans held
strong religious beliefs, especially in regards to sexuality, which amplifies the depth of the
sin of adultery thatis charged with committing.  Hawthorne used Puritan New England as the
setting of...